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Hootsuite

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Social is the wildest part of the internet. And Hootsuite’s social media management tools help brands like yours map out social campaigns, build bigger followings, and keep customers happy. We’ll help you walk the path to success on social—and bring your business dreams to life.

Try Hootsuite for free: https://www.hootsuite.com/plans/free-account

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WHAT IS HOOTSUITE?

Think of Hootsuite as your one-stop shop for all things social. Smart social media management tools? We’ve got those on tap. AI-powered social commerce and customer care? We’ll help you do that, too. Scrappy upstarts and household names all trust our deep expertise, rock-solid partnerships, and bold vision. We’ll help you start new customer relationships and show love to your die-hards to keep them coming back.

More than 200,000 paying customers log on to Hootsuite to tell their stories, grow their audience, and make gutsy business goals come true. Social media managers around the world use our thought leadership as a roadmap to the future. We’ll help you run at the non-stop pace of online culture—wherever it goes next.

STAY IN TOUCH:

IG: https://www.instagram.com/hootsuite/

TW: https://twitter.com/hootsuite/

FB: https://www.facebook.com/hootsuite/

LI: https://www.linkedin.com/company/hootsuite

TT: https://www.tiktok.com/@hootsuite/

Tool Snapshot

Streamline, schedule, analyze, and engage on social media.

Pricing

Free trial

Primary category

marketing

Publisher

Hootsuite, Inc.

Verification

Community listing

What To Know About Hootsuite

Key features

  • Multi-platform content scheduling and visual calendar
  • Real-time social listening and brand mention tracking
  • Unified inbox for managing public and private messages
  • Customizable analytics dashboards and PDF reporting
  • AI-powered caption and hashtag generation via OwlyWriter AI
  • Integrated ad management for Facebook and Instagram

Best for

  • Centralizing social media management for multiple brand accounts
  • Maintaining a consistent posting schedule across various platforms
  • Monitoring industry trends and competitor activity
  • Coordinating content creation and approvals within a marketing team
  • Tracking and analyzing social media ROI and engagement metrics

Pros

  • Extremely comprehensive all-in-one feature set
  • Industry-leading social listening capabilities
  • Supports a vast range of social networks and integrations

Cons

  • High entry price compared to lightweight competitors
  • No permanent free tier (only 30-day free trial)
  • Steep learning curve for advanced features

Published by Hootsuite, Inc.

Hootsuite screenshot

Hootsuite FAQ

What is Hootsuite used for?

Hootsuite is commonly used for Centralizing social media management for multiple brand accounts, Maintaining a consistent posting schedule across various platforms, Monitoring industry trends and competitor activity.

Is Hootsuite free?

Hootsuite offers a free trial before paid access.

How do I compare Hootsuite with alternatives?

Review pricing, feature coverage, ratings, and similar tools on this page before visiting the product site.

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