Build and enrich the account list
Use Clay to gather target accounts, enrich firmographic data, and research trigger events or personalization hooks.
B2B Sales Outbound Stack
6 connected toolsA complete outbound workflow for finding accounts, enriching leads, writing personalized messages, sequencing outreach, and syncing outcomes into CRM. It is des…
Validate contacts and channels
Use Apollo to find verified contacts, build lead lists, and prepare multichannel outreach paths.
Write personalized messaging
Feed account insights into Claude and create concise email, LinkedIn, and call-note variants for each segment.
Create campaign structure
Use Regie to turn messaging into a repeatable sequence framework for prospecting and follow-up.
Run and monitor outreach
Load reviewed copy into Reply.io, run the sequence, and monitor replies, deliverability, and engagement.
Sync outcomes to CRM
Log replies, meetings, lifecycle stage changes, and campaign performance in HubSpot.